• Online eye tracking - tracking people's eyes to know where they are looking at (or not);
• Online facial coding - measuring emotions through facial expressions;
• Questionnaires - after each testing, respondents fill out a survey.

We have developed an online platform that is able to track people's eyes and facial expressions simply by using their laptop or webcam at home. Our unique approach enables us to deliver fast (up to 7 days), cost-effective (2-3 times) and on global scale (40 + countries) insights.

Our research team is formed out of former directors and project leaders of big market research firms (GfK, Ipsos) and we are based in the United States, Belgium and Serbia.

We are working for leading brands in Retail (Lowe's, Lidl, Ahold), FMCG (Coca Cola Enterprises, Nestle, Campbell's), healthcare (GsK, Millward Brown).

Range of Studies:

• MarComm Insights - print and outdoor adverts, TV Commercials, leaflets;
• In-store insights - packaging tests, shelf layout, POS evaluation;
• Online insights - digital media, website usability testing, newsletters.