Based in USA

Full Service Firm

Equifax Marketing Services (EMS) is the nation's largest supplier of product registration solutions offering paper, Internet and electronic options. Consequently, Equifax maintains the direct marketing industry's premier databases of household demographic and lifestyle information. The Market Research group at Equifax supplements our consumer information with data derived from focused market research studies. Equifax Market Research specializes in post-purchase consumer studies in the areas of purchase behavior tracking, customer satisfaction, new product development, brand awareness and image, and market segmentation.