Sense Worldwide
Based in UK
Full Service Firm
Breakthrough innovation needs people with different minds to deliver different outcomes. To understand the future and develop breakthrough ideas we collaborate with creators: outliers, misfits, rebels and crazy ones.
Services
- Hello. We help people to innovate.
- Evaluation - Derisk current pipeline. Overcome cognitive bias. Mitigate false negatives. Invest in the breakthrough innovations that will drive future growth.
- Discovery - Understand future needs, today. Identify breakthrough opportunities emerging at the edge of culture that will enter the consumer mainstream tomorrow.
- Ideation - Develop breakthrough propositions. Collaborate with your future customers. Evaluate analytical thinking; elevate it to breakthrough ideas.
- Feedback - Iterate: stretch, challenge and build on your ideas. Test breakthrough propositions and future plans. Seek the diverse perspectives of The Sense Network.
- Validation - Identify disruptions, the unknown unknowns. Immunise ideas against external forces. Future proof your business strategy.
Breakthrough innovation needs people with different minds to deliver different outcomes.
We collaborate with creators: outliers, misfits, rebels and the crazy ones to understand the future and develop breakthrough strategies.
We are experts in harnessing cognitive diversity at scale to help innovators see things differently and think differently. Our unique source of divergent perspective is channelled from The Sense Network. We are home to 5,000+ creators from over 1,000 cities worldwide.
Since 1999, Sense Worldwide has helped some of the world's most innovative companies be more innovative. Nike, Sonos, PepsiCo, Barclays, Viacom, Diageo, BUPA, GE, SC Johnson, Blue Diamond and many other organisations collaborate with The Sense Network to shape their future.
How a Mormon born belly dancer helped Kellogg's to reframe the definition of sexy.
How an OCD homeowner inspired the future of bathroom cleaning for SC Johnson.
How a Chicago barman armed with a sex toy showed GE the future of refrigeration.
How leading edge millennials helped PepsiCo create a $150M beverage brand in a year.
How a Hollywood virtual reality producer helped Sonos design the future of voice control.
We work as one team in collaboration with our partners and The Sense Network. We use agile workflows to discover future needs, evaluate and de-risk existing pipelines, ideate, iterate and design breakthrough innovation.
We have innovation studios in London and New York.
To help innovators see things differently and think differently, Sense Worldwide harnesses the cognitive diversity of The Sense Network, to offer:
BREAKTHROUGH INNOVATION
Deliver game-changing brand experiences. Make a creative leap. Co-create with people who see things differently and think differently to you. Elevate analytical thinking to breakthrough propositions. Design future brand experiences.
MIND EXPANSION DAYS
Become more innovative. Expand your mind. Overcome groupthink. Develop the Creative Intelligence of your team. Seek inspiration from your future customers at the edge of culture. Design early-stage concepts.
REFRAME THE FUTURE
Create a new vision. Uncover the ideas in your organisation. Explore unknown unknowns. Mitigate risk. Map strategic opportunities. Ask, what business are you really in? Design a future vision and roadmap with foresight.
Our Services support various stages of the innovation and corporate venturing process:
The future is here.