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Based in UK
Full Service Firm
Whycatcher is a digital research specialist based in the UK and USA. We are dedicated to using human-focused, innovative techniques to help brands find new opportunities and clear strategic direction. Agile insight communities, automated research via WhatsApp and more.
Services
Whycatcher is all about using innovative digital solutions to better understand consumers; whether they're a retired school teacher in Baltimore, or a financial adviser in Bristol.
We put the respondent first - not the technology. That's one of the reasons we became the first research agency to integrate WhatsApp into our research platform; using WhatsApp as our front-end enables respondents to engage with the topic we're researching, and not spend their mental effort figuring out how to use an unfamiliar app or website.
It also means that we're more agile and cost efficient than many other platforms.
Our WhatsApp approach is a finalist for the 2020 MRS Innovation award.
But we don't just conduct research through WhatsApp. Our focus is on identifying whatever methods work best to get the job done; whether that's an agile online community featuring surveys, polls and bulletin boards, an immersive product/Beta trial, or perhaps Zoom groups or depth interviews.
Through Whycatcher, it has never been easier to generate and collect in-the-moment, actionable insights - enabling you to find fresh perspectives, new opportunities and clear strategic direction.