Decipher Media Research
Based in UK
Full Service Firm
Decipher Media Research (DMR) are the UK's pre-eminent new media and consumer technology research team. Operating from Decipher's ground-breaking media R&D facility, iBurbia Studios, the DMR team have pioneered new qualitative and quantitative research techniques for online, interactive and IPTV content and advertising.
Services
Decipher Media Research (DMR) are the UK's pre-eminent new media and consumer technology research team. Operating from Decipher's ground-breaking media R&D facility, iBurbia Studios, the DMR team have pioneered new qualitative and quantitative research techniques for online, interactive and IPTV content and advertising.
Quantitative Services: Recruitment, survey programming, hosting, analysis and reporting. DMR's range of quant products includes Mediabug, iQ, OCAT and DoubleServe.
Qualitative Services : DMR runs all aspects of focus groups, including moderation, fieldwork, recruitment, and analysis, around the UK or at iBurbia Studios
Usability Services: Decipher's usability testing programme encompasses emerging technology, including App Testing, EPG's, mobile, websites, and concept testing.
Concept Projects: DMR has considerable experience in ambitious bespoke projects intended to forge into new territory.