Based in UK
Full Service Firm
firefish has rapidly progressed to become the largest independent qualitative research company in the UK. We provide the very best research and insight to some of the most successful and influential companies across the world.
Services
We are Human Strategy Partners. We make sense of the human experience and bring this to the heart of the decision making process to help brands innovate, communicate and grow. Brands like Twitter, PayPal and Magnum.
In the News
- Firefish Launches Insight Comms and Activation Agency
- Firefish Hires Two in New York
- Firefish Appoints New US MD
- Firefish Hires Brand Specialist to Lead UK Qual Team
- Firefish Adds Director
- Firefish Expands to South East Asia
- US Expansion for Firefish Unit the numbers lab
- Firefish Hires in Netherlands, US and UK
- Pineapple Lounge Hires Head of Research
- Lyn McGregor Joins Firefish as UK Qualitative MD
- Six Join Firefish
- Firefish Nets Qualitative Group Head
- Firefish Flourishing Across The Pond
- Pineapple Lounge Launches Kid's View Tool
- Rapid Expansion for Youth and Family Specialist TPL
- Firefish Rolls Out The Pineapple Lounge Stateside
- Flaming Good Year for firefish
- firefish Hires in New York and London
- Firefish Opens in New York
- Firefish Names Seok Group Qual Director
- Firefish Grows Quant Team
- Flourishing Firefish Hires Head of Quant
- Firefish Readies for First International Office
- Senior Hire for Firefish
- Firefish Hires Three, Including New COO
- Turnover Increase Drives Firefish Expansion in London
- Firefish Hires Ten
- Firefish Opens Kids and Families Arm
- A Victory for Truth
- Swan to Lead New Quant Unit at Fast-growing Firefish
- Mail's Focus on Fawcus
![]()